For funded startups · MVP
From funding to a product in users’ hands, with AI where it matters.
For seed and Series A teams with an AI roadmap and a deadline. Web, mobile and AI from one team, in 2-week milestones.
6–12weeks
A 12-week ruler: foundations in weeks 1 and 2, then a milestone every two weeks, with the first release planned between week 6 and week 12.
- Web
- Mobile
- AI
Fit
Who it is for, and what you get.
Who it is for
- 01Seed and Series A teams with a launch date
- 02Founders who need web, mobile and AI from one team
- 03Technical founders who want a team that works in their repository
What you get
- Web and mobile apps, with the AI inside
- A staging link every two weeks
- An eval set for every AI feature
- Code, cloud accounts and keys in your name
How it runs
A milestone every two weeks.
01 · Days 1–2
Scope the first release
Written scope, milestones and an eval set for the AI parts.
02 · Weeks 1–2
Foundations
Architecture, data model and the first screens on staging.
03 · From week 3
Milestones
Features every two weeks, each with a staging link.
04 · Weeks 6–12
First release
Launch, monitoring and handover.
Working terms
Terms in writing.
- §01You own the code, cloud accounts and keys from the first commit.
- §02We sign your NDA before the first call.
- §03Month to month after the first milestone.
Shipped work
Work you can open.
Built by Sortup or one of our co-founders, as labelled. Not always this kind of engagement.
MomentsWriter: Family (Answers guided questions), then Draft (LangGraph, several models), then Revisions (In the same conversation), then Evaluation (Quality checks on the draft), then Obituary (Final text). Co-founder project · Writing assistant
MomentsWriter case study
Multi-step drafting with revision loops and quality evaluation.
FAQ
Questions about this one.
How long does an MVP take?
We plan first releases at 6–12 weeks, in 2-week milestones. The fit call gives you a range for yours.
Can you work with our technical cofounder?
Yes. We work in your repository, through your reviews, on your roadmap.
What happens after launch?
We fix what we shipped for 30 days. Then you run it with our runbooks, or keep a small pod month to month.
Planning your first release?
No pitch deck. An engineer, and a straight answer.
- Hours
- We work yours, in the GCC, the UK and EU or the US
- NDA
- We sign yours before the first call
- IP
- You own the code from the first commit


