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Solution · Product AI

AI search, recommendations and support inside your live product.

For marketplaces, SaaS products and apps adding AI to something that is already live.

How it works

AI inside your product, end to end.

  • Already yours
  • We build
AI inside your product: the system in 5 steps
  1. 01

    Your product

    Web or mobile, already live

  2. 02

    AI feature

    Search, recommendations, support

  3. 03

    Evals

    Agreed before launch

  4. 04

    Monitoring

    Cost, latency, failures

  5. 05

    Your users

    In the flow they already use

Capabilities

Five jobs it handles.

  • 01Product search and recommendations
  • 02Automatic translations
  • 03Support assistants
  • 04Summaries over live data
  • 05Evals and monitoring for each feature

Shipped work

Work you can open.

Built by Sortup or one of our co-founders, as labelled.

All client work

FAQ

Questions about this one.

Every way to work with us
Do you need to rebuild our product?

No. We add features to your codebase, through your reviews.

Which models do you use?

The ones you choose: OpenAI, Anthropic, Google or open weights.

What if our AI feature is already live?

Start with a Production Audit: five days to measure cost, latency and failures before we change anything.

Start with a 5‑day Production Audit?

No pitch deck. An engineer, and a straight answer.

Hours
We work yours, in the GCC, the UK and EU or the US
NDA
We sign yours before the first call
IP
You own the code from the first commit